FluxUX

An AI Experiment

Experience Design Strategist &
Product Leader

FluxUX is an AI-powered experiment generator for UX practitioners. Describe a design challenge, and it suggests structured experiments to test potential solutions.

But the app was never really the point.


What I was exploring


I built FluxUX over a weekend using v0 and deployed it on Vercel, primarily as a hands-on exploration of three things:

  • How far prompt-driven development could take a non-engineer

  • What it feels like to design the UX of an AI-powered product first-hand, not just theorise about it

  • Where standard UI libraries (Tailwind, Shadcn) start to strain in generative contexts


Built in early 2025, when much of this was still genuinely uncharted. The tools have moved fast since.


It was a useful exercise in understanding AI-assisted tools from the inside, which is now a prerequisite for designing intelligent product experiences.

Try FluxUX →

© 2024-2026 Edwin Collings-Wells.

All rights reserved.

© 2024-2026 Edwin Collings-Wells.

All rights reserved.

© 2024-2026 Edwin Collings-Wells.

All rights reserved.